If you are looking for inspiration to develop your company's corporate content, then a Topic Insight is what you need to exceed the expectations of your online audiences.
Investors, prospective employees and other stakeholder groups expect the best from you. Don’t let them down by failing to share with them relevant information that they will readily understand.
Winning practices from the largest listed companies
Carefully curated corporate content
Rationale of corporate topics
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What is a Topic Insight
A Topic Insight is a collection of carefully curated examples of published corporate content that will help you develop a high-quality web estate.
Clear titles and helpful commentary will guide you through the maze of specialist corporate content and will help you decide what to adopt.
To maximise usability and return on effort, a Topic Insight emphasises imagery with a minimum addition of explanatory text.
A Topic Insight is your ready-to-use tool to upgrade web content.
Introduction to the importance of the subject
Rare data on performance
Topics that should be made available under each subject
Purpose and importance of this topic
Concrete content to populate this topic
Anatomy of a Topic Insight:
Examples of live content
Enhance your corporate content
Because it focuses on a specific subject, a Topic Insight will let you easily find the content that matters to you – with the detail, the context and the brevity you need. Sooner than expected you will master every corporate content you delve into.
What do you want to do? Discover our 10 Topic Insights:
What do you want to do?
Refine your company introduction
Explain your corporate strategy
Draw attention to your news flow
Ease the path to essential company numbers
Give reasons to invest
Present your corporate responsibility credentials
Introduce the company as a great place to work
or something else...
Introduction to the importance of the component
Three commented real cases of the content under analysis
Comment and hyperlink to website